London, UK – MIO WOMENS SHOES is proud to announce its exciting collaboration with renowned British fashion brand Helen Anthony, bringing MIO’s exquisite women’s shoes to the spotlight at the 2025 London Fashion Week. This partnership showcases a bold new vision for spring, where vibrant metallics and lively hues of green and blue open up a “Spring Spectrum.”
The 2025 Spring Collection will debut on September 13th at 7 PM (London time) during Helen Anthony’s fashion show, held at the stunning Kimpton Fitzroy London. This collection is a celebration of contrasts — serious yet playful, vintage yet contemporary, innocent yet mature. It encourages individuals to break free from conventional thinking and explore versatile wearability, all while honoring timeless classics and elevated wardrobe staples.
Key Features of the 2025 Spring Collection:
• Daring Color Palette: Embracing bold metallics alongside refreshing greens and blues, each design captures the essence of spring while inviting creativity in personal style.
• Timeless Yet Trendy: The collection balances modern aesthetics with time-honored silhouettes, providing options that are both chic and functional.
• Versatility at Its Core: MIO’s designs are crafted for everyday wear, enabling women to express their unique style in various settings with ease.
“MIO is thrilled to partner with Helen Anthony, a brand that shares our passion for innovation and quality,” said Mirror, the vice president of MIO. “This collection speaks to the modern woman who appreciates the interplay of fun and sophistication, encouraging her to embrace her individuality.”
The collection will be available for purchase at Chinese select retailers (including Taobao, etc) following the fashion show.
For additional insights into the collection and upcoming events, follow MIO WOMENS SHOES on [@mio_womens_shoes]
About MIO WOMENS SHOES
MIO WOMENS SHOES is dedicated to crafting high-quality footwear that harmonizes fashion with functionality. With a commitment to sustainability and innovative design, MIO aims to empower women through beautifully designed shoes that stand the test of time.
Click the video link to view our collaboration video:https://youtu.be/BZfBgdPA-eA?si=qgTAUw0ttNxeCfKQ