The limited-time-only kate spade new york x Target exclusive collection retails over three hundred pieces spanning apparel, accessories and home décor, at accessible prices.
Target And Kate Spade New York Partner For Affordable Collection
Minneapolis-based retailer Target announced the launch of a limited-time collection of fashion and home essentials with American fashion and lifestyle brand kate spade new york, reinforcing its reputation for offering high-quality, stylish collaborations at an affordable value.
Launching April 12, the collection features more than three hundred items, including women’s, kids’ and baby apparel [with extended sizing and adaptive styles], handbags, home accessories and entertaining must-haves. Inspired by the idea that every day provides a reason to celebrate, consumers will find an assortment with a crisp colour palette, a fresh take on nostalgic patterns and a classic kate spade twist—with prices starting at $5.
“With versatile pieces that work for every occasion and can’t-miss prices, this partnership brings together kate spade’s signature style with Target’s legacy of making the best design accessible to all,” said Jill Sando, Target’s executive vice president and chief merchandising officer, apparel and accessories, home and hardlines. “Our teams worked together for two years to create this collection, and I can’t wait for consumers to see everything we have to offer. It’s stylish, affordable and loaded with items that’ll add plenty of joy to everyday moments.”
Target And Kate Spade New York Partner For Affordable Collection
Since 1993, kate spade new york is known for a spirited approach and playful wit. Together with its community, the fashion brand has built a lifestyle around celebrating everyday moments. Now, it is bringing its signature spirit to this partnership, offering Target consumers ways to infuse the kate spade aesthetic into any occasion.
“kate spade new york has always been rooted in joy. Our products deliver a distinct point of view that blends effortless style with a youthful edge,” said Charlotte Warshaw, VP, Americas Wholesale, Global Licensing and Collaborations of kate spade new york. “This iconic collaboration with Target does just that. We’re excited for customers across generations to experience a little piece of the magic we’ve created together.”
kate spade new york’s signature style is visible throughout the collection, particularly in its apparel and accessories. Graphic tees, two-piece sets, tops, shorts, skirts and dresses can be mixed and matched to create a personalised look, and accessorised with classic handbags and playful bag charms. The collection also includes drink and dining ware, party décor and playful games. Unexpected items — like a disposable camera and vintage-inspired record player — allow hosts to plus-up the party and capture lasting memories.
Target And Kate Spade New York Partner For Affordable Collection
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About kate spade new york
Since its launch in 1993 with a collection of six handbags, Tapestry-owned Kate Spade New York a globally recognised fashion and lifestyle brand celebrated for its playful sophistication and modern femininity. Today, it delivers seasonal collections of handbags, ready-to-wear, jewellery, footwear, and home décor, all characterized by vibrant colors, graphic prints, and polished yet whimsical designs. At its core, Kate Spade embodies a joyful and optimistic spirit, resonating with women who value self-expression, authenticity, and effortless style. Committed to creating approachable luxury, the brand remains a symbol of chic and accessible fashion that inspires confidence and individuality.
About Target
Target is one of the world’s most recognised brands and one of America’s leading retailers with an interesting history: As The Dayton Company looked for new ways to strengthen relationships with guests, company leadership saw an opportunity to develop a mass-market discount store. The store’s new president, Douglas J. Dayton, drew upon the company’s vast wealth of department store experience and stated that the new store would “combine the best of the fashion world with the best of the discount world, a quality store with quality merchandise at discount prices, and a discount supermarket…75 departments in all.”
Shopping at the new, unnamed store was envisioned to be fun, delightful and welcoming to the entire family, featuring wide aisles, easy-to-shop displays, fast checkout and well-lit parking. In the months before the first Target store opened its doors, former Dayton’s Director of Publicity Stewart K. Widdess was tasked with naming and defining the new retail store. Widdess and his staff came up with “Target” and envisioned a classic bullseye logo. Widdess explained, “As a marksman’s goal is to hit the center bulls-eye, the new store would do much the same in terms of retail goods, services, commitment to the community, price, value and overall experience.”
On May 1, 1962, guests in the Twin Cities area woke to the news of Target’s first grand opening in Roseville, Minnesota. Target delighted customers with its “department store touch in a discount store” and its aim to “provide excitement in shopping.” Stores advertised quality products at low, discount prices; free parking; air conditioning; and self-service. Each store featured more than seventy-five departments ranging from groceries to fashion.
By offering value, inspiration, innovation and an exceptional guest experience, Target is committed to ethical business practices, environmental stewardship and community support. Since 1946, Target serves consumers at around 2,000 stores and at target.com, with the purpose of helping families discover the joy of everyday life.
Jasmeen Dugal is Associate Editor at FashionABC, contributing her insights on fashion, technology, and sustainability. She brings with herself more than two decades of editorial experience, working for national newspapers and luxury magazines in India.
Jasmeen Dugal has worked with exchange4media as a senior writer contributing articles on the country’s advertising and marketing movements, and then with Condenast India as Net Editor where she helmed Vogue India’s official website in terms of design, layout and daily content. Besides this, she is also an entrepreneur running her own luxury portal, Explosivefashion, which highlights the latest in luxury fashion and hospitality.
