Since it was founded in Milan in 1913, Prada has grown from a favourite of the Italian nobility to a global fashion empire worth €5.8 billion in January 2022. The current head designer is Miuccia Prada, who appointed Raf Simons as co-creative director in 2020. The house specialises in ready-to-wear clothing for men and women, leather goods and accessories from eyewear to jewellery. The Prada Group, committed to sustainable raw material sourcing, has set an ambitious goal to achieve certified leather by 2023. Prada Re-Nylon employs regenerated nylon Econyl as the basis for a new circular supply chain. Obtained by recycling plastic waste collected in oceans and textiles- Econyl yarn can be recycled without the loss of quality. Let’s take a look at some brand best-sellers.
Prada Galleria
Whether you need a stylish work bag or a roomy overnight one, the sophisticated and timeless Prada Galleria is the one you need to get your hands on. The bag embodies the industrial precision and refined, meticulous workmanship that is inherent in the luxury fashion brand’s DNA. Composed of over 80 separate pieces assembled by hand, the style celebrates the historic store opened in 1913 in Galleria Vittorio Emanuele II of Milan. The extra-large version is perfect for both work and travel and is characterised by the iconic three compartments, gold-tone hardware and emblematic triangle logo. The Galleria also features leather handles; detachable, adjustable leather shoulder strap; removable leather key ring; external zipper pockets; side snap closure; nappa leather interior with two pockets, including one with zipper; and leather purse feet.
Prada Buckle
Clean lines and refined elements express Prada’s dual aesthetic that combines simplicity and detail, functionality and elegance. This leather bag with nappa leather lining sums up the maison’s codes in a pragmatic but sophisticated design. The silhouette is characterised by a multifaceted soul, expressed by the interchangeable strap and geometric crystal decorations that enhance the accessory with a unique touch. Features include a decorative belt with buckle; leather handles; detachable, adjustable leather shoulder strap; metal hardware; and nappa leather interior with center pocket.
Snake bracelet in yellow gold and diamonds
Prada’s fine jewellery marks a commitment to creativity and to sustainable, circular fashion.has never done things by the book. The brand has been creating the world’s most desirable fashion pieces and has recently evolved their design aesthetic with a diversification to jewellery. The snake, one of the oldest symbols of jewellery, is reinterpreted in this bracelet made of recycled 18-carat yellow gold which meets the Chain Of Custody Standard set by the Responsible Jewelry Council. Designed in a geometric triangular shape, the bracelet is characterised by an elegant, sinuous design accentuated with sparkling diamonds. Made in Italy, Prada’s responsible gold and diamond production chain is verified and traceable using Aura Blockchain technology, which tracks every step of the jewel from Prada-certified suppliers to the final design. In this manner, the maison offers transparency on responsible sourcing and provenance of the journey of all Prada diamond jewellery and additionally the CoC transfer document is verified with each recycled gold order to ensure authenticity. The popularity may be attributed to the brand’s act of looking good and doing good.
Prada Candy
One of the most popular perfumes by Prada, Prada Candy is sensual with notes of white musks, noble benzoin and caramel that give the fragrance a truly unique signature and with the warm, sweet, balsamic notes evoking delicately vanilla-scented honey. It looks fabulous on the dresser too encased in a stunning pink and gold bottle.
Wicker and leather Prada Arqué bag
Few things are as quintessentially summer as a wicker bag. Though they have been a seasonal staple for some time, they’re more relevant than ever this year as luxury brand Prada launches its stylish wicker and leather bag which evokes a joyful, carefree state of mind and makes the wearer feel like she’s on a vacation. The unique wicker texture adds structure and originality to the curvy, half-moon silhouette of the Prada Arqué bag embellished with the enamelled iconic triangle logo on the front. Reinterpreted with sophisticated allure that evokes a summery mood, the accessory is accented with leather details like the handle and detachable, adjustable shoulder strap for versatile wear. other features include a removable leather key ring, metal hardware and fabric lining.
Jasmeen Dugal is Associate Editor at FashionABC, contributing her insights on fashion, technology, and sustainability. She brings with herself more than two decades of editorial experience, working for national newspapers and luxury magazines in India.
Jasmeen Dugal has worked with exchange4media as a senior writer contributing articles on the country’s advertising and marketing movements, and then with Condenast India as Net Editor where she helmed Vogue India’s official website in terms of design, layout and daily content. Besides this, she is also an entrepreneur running her own luxury portal, Explosivefashion, which highlights the latest in luxury fashion and hospitality.